1. person in charge
The person responsible for the collection, processing and use of your personal data in the sense of Art. 4 No. 7 DSGVO is
Meraner Str 4A
+49 (0)177 7262571
If you wish to object to the collection, processing or use of your data by us in accordance with these data protection provisions in whole or for individual measures, you can address your objection to the person responsible. You can save and print this data protection declaration at any time.
2. General purposes of the processing
We use personal data for the purpose of operating the website and for purposes of transacting business with customers and potential customers.
3. Which data we use and why
The hosting services used by us serve the provision of the following services: Infrastructure and platform services, computing capacity, storage space and database services, security services as well as technical maintenance services which we use for the purpose of operating the website. In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta data and communication data of customers, interested parties and visitors to this website on the basis of our legitimate interests in the efficient and secure provision of our website in accordance with Art. 6 Para. 1 S. 1 f) DSGVO in connection with Art. 28 DSGVO.
3.2 Access data
We collect information about you when you use this website. We automatically collect information about your usage patterns and your interaction with us, and we register information about your computer or mobile device. We collect, store and use data about each access to our website (so-called server log files). This includes access data:
(1) Name and URL of the retrieved file
(2) Date and time of retrieval
(3) amount of data transferred
(4) Successful retrieval message (HTTP response code)
(5) Browser type and browser version
(6) Operating system
(7) Referer URL (i.e. the previously visited page)
(8) Websites accessed by the User’s system through our Website
(9) Internet Service Provider of the User
(10) IP address and the requesting provider
We use this log data without allocation to your person or other profiling for statistical evaluations for the purpose of operating, security and optimisation of our website, but also for anonymous recording of the number of visitors to our website (traffic) and for the scope and type of use of our website and services, as well as for billing purposes to measure the number of clicks received from cooperation partners. This information enables us to provide personalized and location-based content and analyze traffic, troubleshoot and correct errors, and improve our services. This is also our legitimate interest pursuant to Art. 6 Para. 1 S. 1 f) DSGVO.
We reserve the right to subsequently check the log data if there is a justified suspicion of illegal use on the basis of concrete indications. We store IP addresses in the log files for a limited period of time if this is necessary for security purposes or for the provision of services or the billing of a service, e.g. if you use one of our offers. After the order process has been aborted or after payment has been received, we delete the IP address if it is no longer required for security purposes. We also store IP addresses if we have the concrete suspicion of a criminal offence in connection with the use of our website. We also store the date of your last visit as part of your account (e.g. when registering, logging in, clicking links, etc.).
We use so-called session cookies to optimize our website. A session cookie is a small text file that is sent by the respective servers when you visit a website and stored temporarily on your hard drive. This file as such contains a so-called session ID, which can be used to assign various requests from your browser to the joint session. This enables your computer to be recognised when you return to our website. These cookies are deleted after you close your browser.
They are used, for example, to enable you to use the shopping basket function across several pages. To a small extent, we also use persistent cookies (also small text files that are stored on your end device) that remain on your end device and enable us to recognize your browser the next time you visit. These cookies are stored on your hard drive and are deleted automatically after the specified time. Their lifespan is 1 month to 10 years. This enables us to present our services to you in a more user-friendly, effective and secure manner and, for example, to display information on the site that is specifically tailored to your interests.
The following data and information are stored in the cookies:
(1) Log-in information
(2) Language settings
(3) entered search terms
(4) Information on the number of visits to our website and use of individual functions of our website.
3.4 Data for the fulfilment of our contractual obligations
We process personal data that we need to fulfil our contractual obligations, such as name, address, e-mail address, products ordered, invoice and payment data. The collection of this data is necessary for the conclusion of the contract. The data will be deleted after the warranty periods and statutory retention periods have expired. Data linked to a user account (see below) will in any case be retained for the duration of the account’s management. The legal basis for the processing of this data is Art. 6 Para. 1 S. 1 b) DSGVO, because this data is required so that we can fulfil our contractual obligations towards you.
3.5 User account
You can create a user account on our website. If you wish to do so, we need the personal data requested at login. When you log in later, only your email or user name and the password you have chosen will be required. For the new registration we collect master data (e.g. name, address), communication data (e.g. e-mail address) and payment data (bank details) as well as access data (user name and password). In order to ensure your proper registration and to prevent unauthorized registrations by third parties, you will receive an activation link by e-mail after your registration to activate your account. Only after successful registration do we permanently store the data you have transmitted in our system. Once you have created a user account, you can have it deleted by us at any time without incurring any costs other than the transmission costs according to the basic tariffs. A message in text form to the contact data mentioned under number 1 (e.g. e-mail, fax, letter) is sufficient for this. We will then delete your stored personal data unless we need to store it for the processing of orders or due to legal storage obligations. The legal basis for processing this data is your consent pursuant to Art. 6 Para. 1 S. 1 a) DSGVO.
To register for the newsletter, the data requested during the registration process is required. The registration for the newsletter will be logged. After registration, you will receive a message at the specified email address asking you to confirm your registration („double opt-in“). This is necessary to prevent third parties from registering with your email address. You can revoke your consent to receive the newsletter at any time and thus cancel the newsletter. We store the registration data as long as they are needed for the dispatch of the newsletter. We store the logging of the registration and the dispatch address as long as there was an interest in the proof of the originally given consent, as a rule these are the limitation periods for civil claims, therefore a maximum of three years. The legal basis for sending the newsletter is your consent pursuant to Art. 6 Para. 1 S. 1 a) in conjunction with Art. 7 DSGVO in conjunction with § 7 Para. 2 No. 3 UWG. Legal basis for the logging of the registration is our legitimate interest in the proof that the dispatch was made with your consent. You can cancel the registration at any time without incurring any costs other than the transmission costs according to the basic tariffs. A notification in text form to the contact data mentioned under point 1 (e.g. e-mail, fax, letter) is sufficient for this. Of course, you will also find a unsubscribe link in every newsletter.
3.7 Product recommendations
We regularly send you product recommendations by e-mail, independent of the newsletter. In this way, we send you information about products from our range that you may be interested in based on your most recent purchases of goods or services from us. We strictly adhere to the legal requirements. You can object to this at any time without incurring any costs other than the transmission costs according to the basic tariffs. A message in text form to the contact data mentioned under number 1 (e.g. e-mail, fax, letter) is sufficient for this. Of course, you will also find a unsubscribe link in every e-mail. The legal basis for this is the legal permission according to Art. 6 Para. 1 S. 1 f) DSGVO in conjunction with § 7 Para. 3 UWG.
3.8 E-mail contact
If you contact us (e.g. via contact form or e-mail), we will process your details to process the enquiry and in the event that follow-up questions arise. If the data processing is carried out to carry out pre-contractual measures, which take place at your request, or, if you are already our customer, to carry out the contract, the legal basis for this data processing is Art. 6 Para. 1 S. 1 b) DSGVO. We only process further personal data if you consent to this (Art. 6 Para. 1 S. 1 a) DSGVO) or if we have a legitimate interest in processing your data (Art. 6 Para. 1 S. 1 f) DSGVO). A legitimate interest lies, for example, in replying to your e-mail.
4. Google Analytics
We use Google Analytics, a web analysis service provided by Google Inc. („Google“). Google Analytics uses „cookies“, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about the use of this website by website visitors is generally transmitted to a Google server in the USA and stored there. This is also our legitimate interest pursuant to Art. 6 Para. 1 S. 1 f) DSGVO. Google has submitted to the Privacy Shield Agreement concluded between the European Union and the USA and certified itself. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
5. storage period
Unless specifically stated, we will only store personal data for as long as is necessary to fulfill the purposes for which it was collected. In some cases, the law provides for the retention of personal data, for example in tax or commercial law. In these cases, the data is only stored by us for these legal purposes, but is not processed elsewhere and deleted after the legal retention period has expired.
6. your rights as a person affected by data processing
Under the applicable laws, you have various rights with respect to your personal information. If you wish to exercise these rights, please send your request by e-mail or by post, clearly identifying yourself, to the address given in paragraph 1.
Below you will find an overview of your rights.
6.1 Right to confirmation and information
You have the right to clear information about the processing of your personal data. In detail:
You have the right at any time to receive confirmation from us as to whether or not you have provided us with the relevant information.
personal data are processed. If this is the case, you have the right to request from us an free information about the personal data stored about you together with a copy of it of these data. Furthermore, there is a right to the following information:
(1) the purposes of the processing;
(2) the categories of personal data processed;
(3) the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations;
(4) if possible, the envisaged duration for which the personal data will be stored or, if this is not possible, the criteria for determining such duration;
(5) the existence of a right to have personal data relating to you rectified or erased or to have the processing limited by the controller or to object to such processing;
(6) the existence of a right of appeal to a supervisory authority;
(7) if the personal data are not collected from you, all available information about the origin of the data;
(8) the existence of automated decision-making including profiling in accordance with Art. 22 para. 1 and 4 DSGVO and – at least in these cases – meaningful information about the logic involved as well as the scope and intended effects of such processing for you.
If personal data are transferred to a third country or to an international organisation, you have the right to be informed of the appropriate guarantees pursuant to Art. 46 DSGVO in connection with the transfer.
6.2 Right to rectification
You have the right to demand that we correct and, if necessary, complete any personal data concerning you. In detail:
You have the right to demand from us immediately the correction of incorrect personal data concerning you. Taking into account the purposes of the processing, you have the right to request the completion of incomplete personal data – also by means of a supplementary declaration.
6.3 Right to deletion („right to be forgotten“)
In a number of cases, we may be required to delete personal information about you. In detail: Pursuant to Art. 17 (1) DSGVO, you have the right to demand that we delete personal data concerning you immediately, and we are obliged to delete personal data immediately if one of the following reasons applies:
(1) Personal data is no longer necessary for the purposes for which it was collected or otherwise processed.
(2) You revoke your consent on which the processing was based pursuant to Art. 6 para. 1 sentence 1 a) DSGVO or Art. 9 para. 2 a) DSGVO and there is no other legal basis for the processing.
(3) You object to the processing pursuant to Art. 21 para. 1 DSGVO and there are no overriding legitimate reasons for the processing or you object to the processing pursuant to Art. 21 para. 2 DSGVO.
(4) The personal data have been processed unlawfully.
(5) The deletion of the personal data is necessary to fulfil a legal obligation under Union law or the law of the Member States to which we are subject.
(6) The personal data were collected in relation to information society services offered pursuant to Art. 8 para. 1 DSGVO.
If we have made the personal data public and we are obliged to delete them in accordance with Art. 17 para. 1 DSGVO, we shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform those responsible for data processing who process the personal data that you have requested them to delete all links to this personal data or copies or replications of this personal data.
6.4 Right to limitation of processing
In a number of cases, you have the right to ask us to restrict the processing of your personal data. In detail: You have the right to demand that we restrict the processing of your personal data if one of the following conditions is met:
(1) You dispute the accuracy of the personal data for a period of time that allows us to verify the accuracy of the personal data,
(2) the processing is unlawful and you refused to delete the personal data and instead requested the restriction of the use of the personal data;
(3) we no longer need the personal data for the purposes of processing, but you need the data to assert, exercise or defend legal claims, or
(4) you have lodged an objection against the processing pursuant to Art. 21 para. 1 DSGVO as long as it has not yet been established whether the legitimate reasons of our company outweigh yours.
6.5 Right to data transferability
You have the right to receive, transmit or have us transmit machine-readable personal data concerning you. In detail: You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format, and you have the right to transfer this data to another responsible person without our obstruction, provided that
(1) the processing is based on a consent pursuant to Art. 6 para. 1 sentence 1 a) DSGVO or Art. 9 para. 2 a) DSGVO or on a contract pursuant to Art. 6 para. 1 sentence 1 b) DSGVO and
(2) the processing is carried out by automated means.
When exercising your right to data transfer in accordance with paragraph 1, you have the right to obtain that the personal data is transferred directly by us to another responsible person, insofar as this is technically feasible.
6.6 Right of objection
You also have the right to object to the lawful processing of your personal data by us if this is justified by your particular situation and if our interests in the processing do not outweigh ours.
In detail: You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you on the basis of Art. 6 Para. 1 S. 1 e) or f) DSGVO; this also applies to profiling based on these provisions.
We no longer process personal data unless we can prove compelling reasons for the processing worthy of protection which outweigh your interests, rights and freedoms, or the processing serves the assertion, exercise or defence of legal claims.
If personal data is processed by us for the purpose of direct advertising, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling, insofar as it is connected with such direct advertising.
You have the right to object to the processing of your personal data for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 para. 1 DSGVO for reasons arising from your particular situation, unless such processing is necessary for the performance of a task in the public interest.
6.7 Automated decisions including profiling
You have the right not to be subject to any decision based solely on automated processing, including profiling, that has any legal effect on you or similarly significantly affects you. There will be no automated decision-making based on the personal data collected.
6.8 Right to revoke consent under data protection law
You have the right to revoke your consent to the processing of personal data at any time.
6.9 Right to complain to a supervisory authority
You have the right to complain to a supervisory authority, in particular in the Member State where you are staying, at your place of work or at the place where the alleged infringement occurred, if you consider that the processing of your personal data is unlawful.
7. data security
We make every effort to ensure the security of your data within the framework of the applicable data protection laws and technical possibilities. Your personal data will be transmitted encrypted. This applies to your orders and also to the customer login. We use the SSL (Secure Socket Layer) coding system, but point out that data transmission over the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of the data against access by third parties is not possible. To secure your data, we maintain technical and organisational security measures in accordance with Art. 32 DSGVO, which we continually adapt to the state of the art. Furthermore, we do not guarantee that our services will be available at certain times; disruptions, interruptions or failures cannot be ruled out. The servers we use are regularly and carefully backed up.
8. transfer of data to third parties, no data transfer to non-EU countries
In principle, we use your personal data only within our company. If and to the extent that we involve third parties in the performance of contracts (e.g. logistics service providers), such third parties will only receive personal data to the extent that the transmission is necessary for the corresponding service. In the event that we outsource certain parts of the data processing („order processing“), we contractually oblige order processors to use personal data only in accordance with the requirements of the data protection laws and to guarantee the protection of the rights of the person concerned. Data will not and will not be transferred to entities or persons outside the EU outside the case referred to in this Statement in paragraph 4.
9. data protection officer
If you have any questions or concerns about data protection, please contact our data protection officer:
Meraner Str 4A
+49 (0)177 7262571